If you think Instagram snapshots of lunch plates, drooling babies and random desk objects are exciting, just wait until your friends start posting 15 second videos.
You won't have to wait long. On Thursday, Facebook's popular Instagram photo-sharing app added a video feature. Much like its competitor Vine, which is owned by Twitter, Instagram now lets you record and share short videos using a few taps of a finger on a mobile device.
Most people don't do this. Vine has just 13 million users (one-tenth of Instagram's user base), and no other video-sharing apps have attracted mass appeal. Part of the reason: technical limitations. Instagram co-founder Kevin Systrom said during the service's unveiling that the video feature was initially left out of Instagram because the "speed, simplicity and beauty" the creators strived for in the app "were definitely possible with photos but it was really hard for video."
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